Consumers' reluctance to ride electric taxis due to motion sickness
Passenger Aversion Phenomenon Reduces Taxi Drivers' Replacement of Electric Taxi

Recently, it has been difficult to promote the spread of electric vehicles due to the electric vehicle chasm and Trump risk.
This period is expected to last about 3 to 4 years, so it is judged that the period from 2029 to 2030 will be the full-scale period of activation of electric vehicles.
Although there is a difference of several years, the inevitability of zero-emission vehicles such as electric vehicles can be said to be inevitable.
However, electric vehicles still have many weaknesses compared to internal combustion engine vehicles and are not cost-effective, so they are still a transitional model with many issues to be resolved and problems to be solved before they can become active.
This is because there are still many issues to be resolved, such as high prices, battery limitations, risk of fire, and limitations in charging infrastructure.
Therefore, hybrid vehicles that use batteries are expected to be more popular than pure internal combustion engine vehicles for the time being and are enjoying the greatest popularity.
At the same time, China is so popular with electric vehicles that there is no chasm, and it is said that about 60% of electric vehicles sold worldwide recently are immersed in the Chinese domestic market.
In the end, the government is sparing no effort to promote the spread of electric vehicles by providing subsidies while reducing their shortcomings.
It is important for ordinary individuals to promote the spread of electric vehicles, but it is also important for the government toAt the sub-scale, there is a reason to focus on areas where mass distribution is possible, such as delivery and taxis, because it can be used for promotion and other purposes.
Among these, the taxi industry is the area with the greatest concentration as it is an area that consumers come into direct contact with and has a very large promotional effect.
The government is also focusing on areas that have a large environmental improvement effect and are distributing electric vehicles in large quantities, but local government electric cleaning vehicles are not eligible for subsidies for mid-sized electric trucks, so they are unable to distribute mass-produced electric trucks.
In other words, since local governments are waiting but are not eligible for the Ministry of Environment's subsidy, the distribution of domestic mid-sized electric trucks is not possible on the front lines, so the Ministry of Environment's designation of subsidy payment targets is extremely important.
In the case of electric taxis, another target of concentrated distribution, distribution initially progressed to a certain extent and became active, but is currently at a standstill.
The reason is because of the motion sickness characteristic of electric taxis.
Electric taxis are highly satisfactory to drivers because they save fuel, have excellent maneuverability such as zero to 100 km/h acceleration, and are quiet, but from the passengers' perspective, the most important factors are the ride quality and the feeling of riding that suits their biorhythm.
As these issues with the ride quality become more prominent, the number of passengers who are reluctant to ride electric taxis is gradually increasing.
I have already mentioned the motion sickness problem of these electric taxis frequently in the past and have repeatedly suggested ways to improve it to the manufacturers, but it appears that they are not aware of the seriousness of this issue.
The Ministry of Environment and local governments interested in mass supply of electric taxis should quickly recognize that the problem of mass distribution is a fundamental problem and find a solution.
Already, when calling a taxi through a calling app, if an electric taxi is caught, the minimum It can be said that the phenomenon of aversion is so widespread that people are willing to pay cancellation fees.
It is serious.
Even I, who do not usually get motion sickness, have recently ridden in different types of electric taxis and realized once again that the feeling of motion sickness from the back seat is greater than I thought.
Here, more than one out of two taxi drivers are elderly, and as their driving sense has dulled, they often drive roughly, which makes the shaking of electric taxis even more serious.
This problem has become so undesirable in the field that about three years ago, the Society of Automotive Engineers of Korea formed a research group to reduce motion sickness in electric vehicles to find a way to solve it academically.
Even though the frontline is demanding a way to exclude electric taxis from call apps, the industry is perplexed.
I personally feel hesitant when I see an electric taxi, and female passengers who are sensitive to motion sickness are even more hesitant.
Electric vehicles utilize the characteristic of generating a deceleration effect called regenerative braking the moment you take your foot off the accelerator pedal and using this inertial force to produce electric energy and recharge the battery.
Of course, there are electric vehicles that adjust regenerative braking in stages, but it is said that no driver turns it off because the regenerative braking itself can save fuel so much.
This means that it greatly contributes to reducing fuel costs.
Among the various characteristics of electric vehicles, the effect of regenerative braking is very important in terms of saving and recovering the current battery electric energy.
This means that while the more regenerative braking is used, the more it helps save energy and in other ways, the more discomfort passengers feel.
If these motion sickness problems are not resolved in the future, the movement of passengers to be excluded will continue.I am sure it will get bigger.
As electric taxis have already become a target of avoidance, the number of drivers willing to switch to electric taxis is decreasing significantly.
How long should we leave the motion sickness problem in electric taxis alone?
The production company will have to rack their brains to find a clear solution.
Recently, standards for transportation for the elderly have been strengthened, but problems in the taxi sector, where the number of elderly drivers is increasing, are also becoming more serious, so there are more tasks to solve.
In this issue, the will of the production company will be most important.
We need to find a way from an engineering perspective, and the best way would be to address the rough driving experience of older drivers through engineering.
As mentioned earlier, the mass distribution of electric vehicles by local governments is centered around the issue of excluding mid-sized electric trucks from subsidies and the avoidance of electric taxis due to motion sickness.
This is a time when practical solutions are required.