Apple subsidiary Beats has expanded its product lineup by adding new colors to its cable accessories. The lineup consists of three new products featuring a 'Power Pink' color on woven cables, targeting the demand for expressing individuality through color along with charging functionality.

Beats announced on the 8th that it has officially launched three types of Power Pink woven cables.

The lineup consists of USB-C-USB-C (1.5m), USB-C-USB-C (3m), and USB-A-USB-C (1.5m), and can be purchased on the official Beats website (apple.com).

The company explained that all three types feature a woven structure to prevent twisting and have reinforced fray-resistant performance through thousands of hours of durability testing throughout the entire design and manufacturing process.

It is compatible with all Apple and Android devices and supports charging, synchronization, audio, CarPlay, and data transfer.

Charging specifications and prices vary by product.

The USB-C to USB-C (1.5m) supports up to 60W charging and is priced at 28,000 won.

USB-C- The USB-C (3m) supports up to 240W charging and is sold for 45,000 won.

The USB-A to USB-C (1.5m) can charge up to 15W on some iPhone and iPad models and costs 28,000 won.

All three products support USB 2.0 data transfer.

The USB-C power adapter is not included.

The company added that the USB-C to USB-C cable allows for simultaneous charging of compatible Beats headphones and speakers while listening to audio, and also supports lossless audio playback on compatible devices.

It can be used with existing pink Beats products such as Beats Pill, Powerbeats Fit, and Beats Solo 4.