“We will provide high-quality robots so that anyone, anywhere can easily utilize automation technology.”

Universal Robot (UR), the world's No. 1 collaborative robot company, held the '2024 Universal Robot Press Conference' at the Grand InterContinental Seoul Parnas on the 29th.

At this event, Kim Povlsen, CEO of Universal Robots, stated that Korea has the highest robot density in the world and that the demand for robots is expected to be very high in the future due to factors such as a decrease in the labor force, and that Korea is a very important market for Universal Robots.

Universal Robots continued, “Although it is a robotics company, it is a platform company that aims to build a better future by providing automation solutions,” adding, “It does not simply provide robots, but helps customers understand various options and environments through an understanding of the entire industry and meet their needs.”

For example, when I visited a coffee shop in the US, I was very surprised to see a UR robot making coffee. I think each industrial site needs customization, but there are 1,200 of them. He mentioned that they are continuously updating industry-specific differentiation and improvements with their partners.

In particular, he explained that the most important thing in building and maintaining this ecosystem is the robot lineup, and that they strive to maintain the best quality and performance, and that they also have differences in design, such as easy operation, appearance, noise, and minimal power consumption.

Along with this, it is important to make software, which can be said to be a core element, easy for customers to use. The recently launched Polyscope X announced that it can provide customized solutions through an easy-to-use user interface for customers who require customized technology.

He added that it is easy to download and modify, especially in places where various technologies are required.

Here, it was announced that AI has been made available through an AI accelerator.

The AI accelerator was developed in collaboration with Nvidia over a three-year period, and anyone can easily utilize AI by simply connecting a computer box.

Kim Povleson, CEO of Universal Robots, said, “Universal Robots’ reputation as a trusted brand around the world was not achieved overnight. For more than 19 years, we have been on a journey to provide innovative automation to users around the world and change their lives for the better with user-friendly design, reliable high quality, and rigorous testing. We will continue to open the future of collaborative robots and provide automation that is easy for anyone, anywhere.”